Privacy Policy
Last updated: 18 June 2026
This Privacy Policy explains how Basketball Sports Betting (“we”, “us”, or “our”) collects, uses, and protects information when you visit our website. We are committed to ensuring your privacy is protected in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We collect information to provide better services to our visitors. The types of information we may collect include:
Information you provide directly: If you contact us via email or through any contact form, we collect the information you provide, including your name, email address, and the content of your message.
Automatically collected information: When you visit our website, we may automatically collect certain technical information, including your IP address, browser type and version, operating system, referring website, pages viewed, time spent on pages, and the date and time of your visit.
Cookies and similar technologies: We use cookies and similar tracking technologies to enhance your browsing experience. Please refer to our Cookie Policy for detailed information about the cookies we use.
How We Use Your Information
We use the information we collect for the following purposes:
To operate and maintain our website, ensuring it functions correctly and securely. To analyse how visitors use our website, helping us understand which content is most valuable and how we can improve the user experience. To respond to your enquiries or requests when you contact us. To comply with legal obligations and protect our legal rights.
Legal Basis for Processing
Under UK GDPR, we process your personal data based on the following legal grounds:
Legitimate interests: We process certain data where it is necessary for our legitimate interests, such as analysing website traffic to improve our content, provided these interests do not override your fundamental rights and freedoms.
Consent: Where required, we obtain your consent before processing personal data, particularly for non-essential cookies. You may withdraw consent at any time.
Legal obligation: We may process data where necessary to comply with legal requirements.
Data Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share information in the following limited circumstances:
With service providers who assist us in operating our website and conducting our business, subject to confidentiality agreements. When required by law, court order, or governmental authority. To protect our rights, property, or safety, or that of our users or others.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Analytics data is typically retained for 26 months. Contact information provided through enquiries is retained for up to 2 years unless you request earlier deletion.
Your Rights
Under UK data protection law, you have the following rights:
Right of access: You may request a copy of the personal data we hold about you.
Right to rectification: You may request that we correct inaccurate or incomplete data.
Right to erasure: In certain circumstances, you may request that we delete your personal data.
Right to restrict processing: You may request that we limit how we use your data.
Right to data portability: Where applicable, you may request to receive your data in a structured, commonly used format.
Right to object: You may object to our processing of your personal data for direct marketing or where processing is based on legitimate interests.
To exercise any of these rights, please contact us using the details provided below.
International Transfers
Our website may use third-party services that process data outside the United Kingdom. Where such transfers occur, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the UK Information Commissioner’s Office, to protect your data.
Security
We implement appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
Children’s Privacy
Our website is not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If we become aware that we have collected personal data from a child without parental consent, we will take steps to delete that information.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your data protection rights, please contact us through the contact information available on our website.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data protection rights have been violated. The ICO can be contacted at ico.org.uk.